How to Use and Set up a Music Teacher WordPress Website
Are you a music teacher advertising your classes online? Whether you’re a pianist, a violinist or guitarist, irrespective of your musical instrument, here is some advice on setting up your online business.
WordPress is your go-to solution: free, easy to use and efficient. It’s also the most common website builder solution ensuring a large user community and lots of open-source or premium offers in order to add all the services or features that you might need.
The visual layout of your website is extremely important. Even before reading the first line, visitors assess your website quality at a glance. The first 3 seconds are crucial. You need a professional website without emptying your pockets so pick one of the free themes available in the WordPress repository. You may also use “WebSite builder” products such as Elementor or DIVI to easily build your website design.
People landing on your website are probably already interested in your services, so you need to build a connection with them immediately. Don’t forget to display your contact page clearly listing your mailing address, a phone number if possible and especially a contact form. One of the most commonly used plugins is “Contact Form 7” . Free of charge, it allows you to build contact forms easily. Contact Form 7 is also compatible with various plugins, such as WPML.
Manage Your Bookings
Booking management by phone? Answering phone calls during classes? That’s impossible. All you need is an online booking software in order to schedule appointments on your behalf. It’s that simple and effective, so why not use Sagenda?
Disseminate Your Music or Classes (Free vs. Premium)
A music teacher is not only teaching but also making music. In order to shine a light on your work, the best thing you can do is to publish small excerpts such as videos (or soundtracks) and embed these into your website. For example, it’s really easy to do it using a YoutTube channel, but how about going even further? As a musician, you want to get paid for your music and as a teacher you want to monetize access to online classes, and this is how it should be. The workman is worthy of its hire.
In-person teaching shall always be mandatory when it comes to music. In fact, holding a bow for any string instrument is unthinkable for online classes. However, lots of people reach beginner’s level (so they can boast in front of friends) merely using online tutorials or applications such as “Simply Piano”. Diversify your revenue streams. Keep on teaching classes and at the same time sell your music or online classes. As the saying goes, don’t put all your eggs in one basket!
Imagine that while teaching classes or during your holidays, passive income is still flowing through your website. You may also sell your work. To do so, choose a plugin specialized in selling digital products such as “Easy Digital Download”.
Pace Your Speed
Be careful not to overload your website with lots of plugins or too many images as it may slow down page display. Pay special attention to your home page and landing page, and don’t forget that visitors close browser tabs within 3 seconds if loading fails, and after 10 seconds you’ve already lost most of them. For more information on speed performance and WordPress, visit the following:
Part 1 – How to Speed Up Your WordPress Website
Part 2 – How to Speed Up Your WordPress Website – Hosting
In conclusion, it’s fair to say that WordPress is a platform with a wide range of tools available for music teaching professionals who want to create comprehensive websites. Teachers with basic needs will love WordPress for its ease of use while music schools with lots of teachers may solve all kind of needs using various available plugins to develop website features.